Facebook to Use Personal Data to Train AI

Meta has announced it will use users’ posts, photos, and personal information from Facebook and Instagram to train its AI tools, leading to concerns over data privacy. Users are automatically included unless they choose to opt out, a process that involves several steps and has been criticized by privacy advocates.


Meta’s notification informed users that starting June 26, it will expand its “AI at Meta experiences,” including AI tools and services. The company will use a legal basis called legitimate interests to justify using user data. Users can object by filling out a form and verifying their objection via email, a process criticized for being cumbersome.


Simon McGarr, a data privacy expert, noted that the consent form functions as an opt-out rather than a genuine consent mechanism. He questioned the legality of processing sensitive personal data on the grounds of legitimate interest. This development has heightened concerns among data privacy advocates, emphasizing the need for clearer and more user-friendly opt-out options.


Meta’s initiative reflects a broader trend of integrating AI into everyday applications, but it also underscores the ongoing tension between technological advancement and data privacy rights. As AI tools become more prevalent, the debate over how personal data is used and protected continues to intensify.